Definitely call it a comeback.
Born on a chairlift, Skullcandy is the original lifestyle audio brand.
In recent years, competitors have challenged the audio innovator. While the brand may have drifted out of the media zeitgeist for a moment, it was never down for the count.
We were personally tapped by Skullcandy’s new CEO to manage external agencies (including other PR teams) and embed ourselves as part of their marketing department for a collaboration with the legendary Bose Corporation — and for the brand’s biggest launch in its 20-year history. Did we mention that we had to activate in less than six weeks?!?
From affiliate marketing to influential YouTubers, creators, and tech and lifestyle media, nothing has been off the table in this partnership.
Together, we’ve helped Skullcandy level up its media footprint and keep the brand top-of-mind with those who matter.
The Remedy team has a deep history in PR for technology brands, as well as the active-outdoor-lifestyle spaces, so our partnership with Skullcandy has been a perfect fit. From K2, 686, Leus towels, and Santa Cruz, to House of Marley, under water audio, Techstars, and the latest in AI, few teams can claim our mix of tech and lifestyle experience.
Remedy is one of the top public relations agencies for technology and lifestyle brands seeking exposure in both tech-focused and mainstream lifestyle outlets. This is just one example of the results we deliver for technology brands through strategic PR initiatives.