Bill co-founded Remedy in 2011 with a team of national PR agency veterans who have a diverse array of experience. They saw what worked well at the large and mid-sized firms, but also witnessed how the model often failed both the brand partners and the PR teams charged with helping them.

Bill's PR career began at the New York City offices of some of the country's most reputable global PR firms. His diverse brand experience from his days in Manhattan included work with Burton Snowboards (leading into snowboarding’s Olympic debut), Intel, multiple Procter & Gamble entities, Guinness Import Company, Sony, and several CPG, financial, technology, food, and beverage.

Now based in San Diego, Bill leads a nationwide team of expert PR strategists, influencer experts, and affiliate marketing masterminds who consistently deliver top-tier results for brand-partners.

A recognized thought leader in the industry, he is frequently featured In the PR and marketing publications to provide insights on leadership and modern PR program execution. He has spoken at Columbia University on public relations, developed the program that led Remedy to winning Gold in the Consumer Products Category of the prestigious Bulldog PR Awards, and was selected as part of the Public Relations Society of America New York Chapter’s speaker series focused on connecting brands to emerging media.

Outside of the office he can be found spending time outdoors with his family (especially at the beach or snowboarding), trail running with his dog, and most afternoons, in the gym.