We brought new clarity to Kaenon’s revolutionary lens designs through strategic PR efforts that placed them alongside, or in front of, their larger competitors.
Known for their $200+ premium Italian-crafted frames, Remedy took Kaenon’s story to new audiences with their lower-priced $100 Kaenon Essentials collection. But our efforts didn’t stop there.
Eyewear aficionados know it’s hard to compete with glass lenses for clarity, especially when on the water. When Kaenon launched their Ultra Glass line to take on Maui Jim and Costa Del Mar, the Remedy team provided media the clarity they needed to tell the story. And when 2x MLB All-Star joined Kaenon’s ranks, we hit a home run with the media too.
We also brought Kaenon’s affiliate program to great heights, taking it from an afterthought to a powerhouse program that paid for the results of our PR program.
Remedy is one of the top public relations agencies for lifestyle brands looking for PR support. This is just a top-level outline of the PR results we have helped surf, snowboarding, skiing, yoga, and similar outdoor brands achieve.