San Diego’s Local Roots was looking to make a name for themselves in the better-for-you alcoholic beverage space, and they called on Remedy to help with their public relations efforts.
We wish we could take credit for their amazing branding and flavors, but in this instance, we can just take credit for the great PR hits that came once we put our foot on the gas.
Through strategic messaging and media outreach, we secured PR exposure on the B2B side for their acquisition and expansion plans, dovetailed with consumer-facing public relations efforts in the media that mattered.