The surf industry’s version of product RED, with a strong environmental spin.
This collaboration to benefit the non-profit Surfrider foundation took seven competing brands in action sports and had them develop a co-branded product line where a part of the proceeds went to protect oceans and beaches worldwide.
We paddled out with project BLUE more than a year after their initial launch and at the tail end of summer after their first agency didn’t deliver (far from ideal with timing).
That didn’t stop us from securing a seven minute segment on Good Morning America, multiple placements on TreeHugger, nationally syndicated Gannett Newswire feature, major print
Remedy is one of the top public relations agencies for action sports and outdoor industry brands looking for PR support. This is just a top-level outline of the PR results we have helped surf, snowboarding, skiing, yoga, and similar outdoor brands achieve.